Put your organization on the leading edge by scheduling How Cable Works, the most popular courses on the inner workings of the cable industry, also available through CTAM Advance Executive Education.
Led by cable and broadband experts Craig Leddy and Leslie Ellis, these half-day sessions are held on-site to get your staff up to speed on the latest industry developments.
Industry 101: The ultimate crash course on cable, television, the Internet and wireless, featuring History, Technology, Business Dynamics, Competition, New Products, Marketing, Regulations and the Future
How Cloud Works: From TV Everywhere to Internet Everything: What is the cloud and how are cable and others taking advantage of it? Learn the language and building blocks.
Cable 2.0: The Five Forces of Change: As cable becomes more broadband-centric, learn the Five Forces of Change that affect everyone involved.
How Cable Goes Wireless: Cable, a wired medium, is going wireless through new opportunities with Wi-Fi, mobile and other technologies.
Just for you: Customize your course, enhance your event or invite Craig and Leslie as moderators or guest speakers.
Who should attend? Anyone affected by the market disruption in media and technology business, marketing, programming, products, administration, customer care, operations or technology. We teach to any class size but recommend a limit of 30-35 attendees to promote class interaction.
Testimonials from attendees: 'Great overview of what the cloud is and how it works.'
'It brought the Cloud down to earth. It was a great discussion of where we came from and where we are going.'
'The back and forth between Leslie and Craig was absolutely fantastic. I've never seen a better 2-person presentation.'
'Great way to share complex technical concepts with non-technical people.'
'I loved the real-life examples of companies and their strategies.'
There's no more valuable or affordable tool for anyone conducting business in cable! Reserve a course today.
Get on the cutting edge with How Cable Works
Advanced Video Guide, a next-gen glossary
Craig Leddy and Leslie Ellis are veteran journalists and market analysts. Leddy edits CTAM's Advanced Video Guide and contributes to the Heavy Reading. Ellis writes Translation Please, a Multichannel News column that deciphers the latest technology terms.