Interactive TV Works supports understanding and deployment of advanced digital services. Our client services include professional writing, strategic consulting, market research analysis, website development, sales & marketing support, and industry education.
Craig Leddy provides these services himself or with experienced partners, ensuring that clients get services in the most efficient and cost-effective manner possible.
Learn more about our services and client engagements:
Professional writing: We explain technologies, industry jargon, and business implications in plain English. Craig Leddy serves as editor of CTAM's Advanced Video Guide website, contributing analyst for Heavy Reading (the research arm of Light Reading), and editor of the annual Advanced Video Product Guide. Leddy also writes white papers, articles, web copy and marketing materials for individual companies.
Website development: We've played a leading role in website development and copywriting, including: CTAM's Advanced Video Guide, Mediacom Cable, Zodiac Interactive (zodiac.tv), ThisIsCable.com and others.
Market research analysis: Through research analysis and market insights, we help clients to understand what digital dynamics mean to their business. Market reports for: Accenture, Points North Group, Horowitz Research, The VBS Group, Time Warner Cable and others.
Strategic consulting: We help clients to succeed in the digital marketplace based upon our keen understanding of media distribution and business models, plus our extensive relationships with key industry players. Proprietary client engagements have been conducted for cable providers, cable networks and technology suppliers.
Sales & marketing support: Our communications skills and industry knowledge help clients put their best foot forward. Client engagements include PK Network, Renegade Productions and others.